CS RBC Ideas Campaign Intro Visual new

Ideas Happen Here

Year

2025



Brand

RBC



The ask:
A campaign to build trust, loyalty and positive brand advocacy for RBC

The hook:
RBC understand that every individual is unique and their ideas are an extension of that

The idea :
Ideas Happen Here

P777 IHH Static Visuals ShoppingKey Visual
CS RBC Ideas Campaign Visual E ALTERNATIVE
CS RBC Ideas Campaign Visual C
CS RBC Ideas Campaign Visual D
CS RBC Ideas Campaign Visual B
CS RBC Ideas Campaign Visual E
CS RBC Ideas Campaign Visual F

LET’S STRIKE
A MATCH



London

Hannah McCracken
hannah@thisisfst.com

Miami

Alex Cleveland
alex@thisisfst.com

Singapore

Danica Burke
danica@thisisfst.com