It's never 'just a shipment'
Year
2025
Brand
UPS
The ask:
A campaign engaging SMBs across APAC
The hook:
As an SMB, the path to the summit is full of twists and turns
The idea :
UPS is by your side because we understand what it takes
The results:
The pilot It's never 'just a shipment' campaign achieved 3.5x greater ROI than target. In markets where the campaign ran, new SMB customer leads growth was 18 percentage points higher than in non-campaign markets, with targeted customers spending 40% more per order than in the pre-campaign period
LET’S STRIKE
A MATCH
London
Hannah McCracken
hannah@thisisfst.com
Miami
Alex Cleveland
alex@thisisfst.com
Singapore
Danica Burke
danica@thisisfst.com