Peace Of Mind
Year
2022
Brand
Visa
The ask:
A campaign to launch ‘eCommerce Insurance benefits’ – a product that creates better and safer shopping experiences worldwide.
The hook:
The online shopping experience comes with ups and downs.
This product turns that sinking feeling into a sigh of relief.
The idea :
Peace of mind when shopping online
LET’S STRIKE
A MATCH
London
Hannah McCracken
hannah@thisisfst.com
Miami
Alex Cleveland
alex@thisisfst.com
Singapore
Danica Burke
danica@thisisfst.com